We are looking for a very unusual person who is all of the following? A business strategist who can process facts and data to sharply define opportunities andcommercial objectives.? A social anthropologist who is constantly studying people - their beliefs, values,relationships, habits, behaviours and actions, and therefore understands how toinfluence any these facets for any identified target audience.? A design strategist who can uncover problems that are worth solving or opportunities toadd values in the life of consumers within context of the category for our client’s brand.? A program designer who can integrate disparate activation components into a seamlessand relevant consumer experience.? A story teller who can mesmerise any audience with a point of view that is delivered asan engaging story.? A diplomat who can identify key behavioural changes required across stakeholdergroups and influence each to drive effective collaboration.Key responsibilities? Developing and presenting activation strategy mainly for campaigns that leads topurchase conversions but not limited to point of purchase.? Developing and presenting agency case studies and credentials.? Contributing to thought leadership initiatives by helping with the writing of white papersand awards show entries.? Contributing to development of training materials and knowledge sharing initiatives.Mandatory requirements? Speaks and writes English fluently.? Minimum 4 years of experience in related roles and industries.? Understands both qualitative and quantitative research sufficiently to be able to readresearch reports.? Able to showcase work portfolio that includes communications, digital and social.Bonus points if you have? The minimum ability to communicate (written & verbal) in Mandarin with the help ofGoogle translate.? Experience in personal care category.NoteIt doesn’t matter whether you have worked in any kind of agency before. We are simplylooking for someone who fits the profile regardless of background. Just prove to us that youcan be all the roles we want you to be and do all the things we pay you to do.
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副总裁_副总经理职业大全:
- 所属行业:广告/会展/公关
- 所在地区:广东-广州市
- 联系人:
- 手机:会员登录后才可查看
- 邮箱:会员登录后才可查看
- 邮政编码:
工作地址
- 地址:广州市海珠区滨江东路183~203号金海湾三楼